GENYOUth & Our Joint Commitment to Youth

Helping school children thrive by living well-nourished and physically active lives is not only a focus of Fuel Up but the core mission of GENYOUth, equipping schools with critical tools and resources to provide students with greater access to nutrition and physical activity!  GENYOUth works with partners and influential leaders to address key issues facing the health and wellness of youth today to ensure students can be their best selves. 

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Programs That Make A Difference

Schools face many challenges in getting the resources and equipment they need to help students thrive. With purpose-minded partners like America’s dairy farmers by their side, GENYOUth ensures kids have equitable access to good nutrition and opportunities for physical activity through programs like Super School Meals in their commitment to end student hunger and NFL FLAG-In-School.  Find out more


GENYOUTH insights 

GENYOUth Insights elevates youth voice through original research on some of Gen Z’s greatest health and wellness concerns. Through national surveys of students ages 13-18, which reveal their knowledge, feelings, perspectives and behaviors. GENYOUth translate students’ opinions into issue-framing reports and opportunities for action. GENYOUth Insights research generates ideas, builds awareness, and channels actionable intelligence to strengthen our programs, and inform partners, youth stakeholders, and policymakers.


In The News 

Stay up to date with the latest from GENYOUth! Discover inspiring stories, youth insights, impactful initiatives, and exciting announcements as we work to help school children thrive by living well-nourished and physically active lives. Visit our News Page to explore updates on our programs, partnerships, and more! Read up!

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GENYOUth provides fundraising support to Fuel Up, reaching over 73,000 schools and 38 million students.
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GENYOUth serves tens of millions of students who rely on school meals for a significant portion of their daily nutrition.
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GENYOUth’s Grab and Go Breakfast Carts are increasing access to 100,000 school meals annually.
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GENYOUth has facilitated the distribution of over 24,000 NFL FLAG-In-School kits to schools across the country, allowing 13 million students of all genders, physical abilities and skill levels to play flag football.

Pillars of Purpose